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Senin, 02 Juli 2018

Debit Card Programs: How They Can Help Your Business?

By Adele Robinson


Retailers are consistently looking for ways to attract customers and keep old ones in these times where it has become almost impossible to predict consumer behavior. The emergence of online retailers has greatly impacted on the conventional retail merchant hence he has to come up with novel ways of remaining relevant in today's consumer market.

This has led to the emergence of the co-branded credit card. It is a specially branded retail merchant credit card that is issued jointly by a retail merchant and a payment network provider. As the name implies the co-branded credit card is specially branded with the logos of both the network provider and the retail merchant.

Prepaid cards are different from credit cards because they are not guaranteed by your liquidity or promise to pay back the debts incurred on them. They are also different from debit cards because they are not linked per se to your bank account. They can be classified as plastic wallets and enables you to put a cap on your spending.

A closed loop prepaid card can only be used at certain locations, they don't usually have a network logo on them. Which means a close loop card might be useful only at a specific store or a group of stores or on your public transport system.

There are numerous perks of partnering with VISA which is what will be highlighted in the following paragraphs. Amongst the numerous benefits of having a VISA co-branded credit card is the opportunity to benefit from an immense wealth of industry expertise designated to ensuring your co-brand program is a success. VISA has a team of financial experts that would help you develop a co-branding business plan that is perfect for your business.

A prepaid card also gives you the opportunity to conclude transactions with merchants seamlessly. If you use a prepaid card network that is widely accepted, then you can readily and easily make payments using your prepaid card.

Also VISA is geared towards ensuring that you come up with wonderful packages that would enable you retain your customers and attract new ones. As the world's largest retail electronic payment network, our partners have the opportunity to make their products available to new customers, retain existing customers and increase sales.

Users of VISA co-branded credit cards also have the opportunity to be on a sophisticated platform that enables users to have card linked campaigns that are perfectly suited to incentivize spending behavior in chosen categories.

Since we all need better money management skills, a prepaid card is important for us to cut down on our spending. This is because with a prepaid card, you can easily monitor your spending by depositing the exact amount of cash you wish to spend in your prepaid account.

Benefits attributed to a prepaid card As no credit facility is involved, you can't be credit checked and you can't get into debt. Prepaid card can be used abroad, this cards are issued in a specific currency so be sure to check that the card you are getting covers the currency you need.




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