In this article we will be describing common differences between two advertisement platforms: First Banner and Google AdWords technologies:
1. Google AdWords is Pay Per Click advertisement technology where you pay when someone clicks on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to $300 per click (for some keywords). With First Banner technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.
2. In Google AdWords campaign you have to constantly compete with other companies and set higher price for your keywords than your competitors. Sometimes your ROI can be negative and you should be high professional to get positive results. With First Banner you just need to set url for keyword and get ready for getting traffic to your website.
3. Your advertisement budget can vary in Google AdWords, depending on keywords and number of impressions that you need. First-Banner has fixed price for any all keywords. So only thing that you have to worry is to choose right keywords for your business.
4. When someone does a search of your keyword, First-Banner already displays your website in frame so it means that people already can see your website, without clicking on ad link (not many people like clicking on ad links).
5. Last and not least difference: Google AdWords will only work with Google Search Engine, when First-Banner works on All Major Search Engines, plus hundreds of other partner websites with search capabilities!
6. Most important advantage is fraction of cost versus AdWords. Sometimes it can be as low as 5-10% of AdWords cost.
After all advantages of First-Banner over AdWords you can decide which model is best for you. I'm Personally using combination of both and I'm very happy with results.
1. Google AdWords is Pay Per Click advertisement technology where you pay when someone clicks on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to $300 per click (for some keywords). With First Banner technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.
2. In Google AdWords campaign you have to constantly compete with other companies and set higher price for your keywords than your competitors. Sometimes your ROI can be negative and you should be high professional to get positive results. With First Banner you just need to set url for keyword and get ready for getting traffic to your website.
3. Your advertisement budget can vary in Google AdWords, depending on keywords and number of impressions that you need. First-Banner has fixed price for any all keywords. So only thing that you have to worry is to choose right keywords for your business.
4. When someone does a search of your keyword, First-Banner already displays your website in frame so it means that people already can see your website, without clicking on ad link (not many people like clicking on ad links).
5. Last and not least difference: Google AdWords will only work with Google Search Engine, when First-Banner works on All Major Search Engines, plus hundreds of other partner websites with search capabilities!
6. Most important advantage is fraction of cost versus AdWords. Sometimes it can be as low as 5-10% of AdWords cost.
After all advantages of First-Banner over AdWords you can decide which model is best for you. I'm Personally using combination of both and I'm very happy with results.
About the Author:
Check this product in action on first-banner Demo, and then Order Keywords from First-Banner.com for your company.
